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Baru
A quirky confectionery brand from Belgium.
What:
Launch into the UK with marketing & PR support
Why:
Splat Marketing & PR has extensive knowledge of the speciality food market and was approached by quirky Belgian confectionery brand Baru who wanted to launch their brand in the UK.
How:
Splat Marketing & PR provided marketing and PR support to launch Baru into the UK market. Event management included organisation of their presence at the Speciality Chocolate Show (including help to man the stand), representation at press events and email marketing campaigns.
A public relations campaign saw media coverage in trade titles, consumer press and online which included (amongst others) features in Country Homes & Interiors, Woman & Home, The Times, Livingetc and Good Housekeeping.
