South Caernarfon Creameries’ joint school project
South Caernarfon Creameries showcased slate-inspired accompaniments designed by local children from Pentreuchaf School at the 2016 Royal Welsh Show. The Welsh farmer co-operative were approached by the Pwllheli-based school to help on a project intended to educate the primary-school children about business and marketing.
The project, which the pupils decided to call ‘Menter Llechan Lan’, has been the focus of the school term. The school children have spent months designing and liaising with Cerrig, to devise a range of slate products that can be used with South Caernarfon’s Welsh Cavern-Aged Cheddar.
The pupils returned to South Caernarfon Creameries in June to present their designs in a ‘Dragon’s Den’ style forum, with the successful prototypes being made into finished goods that will be displayed and available to buy on the Creameries’ stand in the Food Hall at The Royal Welsh Show. Splat PR were delighted to be asked to sit on the panel to help choose the best designs.
Linda Lewis-Williams, Product Development for South Caernarfon Creameries said “We were delighted to work with Pentreuchaf School and help the entrepreneurs of the future. They really took on board our requirements and embraced the project. We were really impressed with their creativity and approach. We are so pleased that we have some of the finished cheeseboards to show with our Slate Cavern-Aged Cheddar at The Royal Welsh Show.”
The slate cheeseboards will be available in conjunction with the Creameries’ own Slate-Aged Cheddar. The cheese is transported from the Creameries’ Chwilog base to the Llechwedd Slates Caverns in Blaenau Ffestiniog and left to mature 500 feet underground, in what is believed to be in the steepest mining maturation caverns. The Slate-Aged Cheddar is available under the Creameries’ Dragon brand from stores across Wales.
Visitors to the Royal Welsh Show had the opportunity to buy the slate cheeseboards and taste the cheddar.
Splat PR provides specialist food PR services to South Caernarfon Creameries.