Splat Marketing appointed as PR consultant for Bennett Opie
Fine Food producer and importer Bennett Opie has appointed Splat Marketing & PR as their PR consultant to represent the company within the media and to create and manage a national PR campaign. Splat PR will also take responsibility for the media management of Bennett Opie and the Opies brand along with representative brands that include Lingham’s Chilli Sauce, Barry Norman Pickled Onions, Ferns Curry Pastes, Delice du Provence and Clément Faugier chestnuts.
As part of their food marketing strategy, Splat Marketing & PR will be leading a national media focused campaign for Bennett Opie and their associated brands, working closely alongside their in-house marketing and communications team. As a specialist food and drink PR agency Splat Marketing & PR brings a wealth of experience having represented a diverse mix of food companies and brands for over 10 years.
William Opie, Managing Director at Bennett Opie said“We identified that we needed a strategic, targeted approach to PR but wanted to appoint someone who understood our brands, our markets and essentially an agency that ‘got us’. We were impressed by the work that Splat PR has attained and their experience in the food industry is obvious. We can take advantage of their in-depth knowledge as they will work with our marketing team on a cross section of activity.
Lesley Parr of Splat Marketing added“We are delighted to be working with Bennett Opie and to provide both trade and consumer PR support. We work with clients on an individual basis with campaigns and activity bespoke to suit client need and have some great plans for Bennett Opie and the brands that they exclusively represent. As a specialist in speciality and fine food, we can draw on our experience and contacts within this market.”